Carnage at Aldi as warring shoppers wrestle kids for gut rot Prime drink

"Carnage" has erupted in Aldi as shoppers battled to get their hands on the in-demand Prime energy drink.

Shoppers have queued up at the supermarket's stores from the early hours of this morning up to get their hands on a bottle of the drink that you would be forgiven for thinking gave drinkers eternal life.

In one video, crowds could be seen pushing and shoving in the hope of getting their hands on a bottle of Prime, a bottled drink launched by YouTubers Logan Paul and KSI.

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The clip shows grown adults resorting to extreme tactics, joining a scrum with children and even wrestling a bottle from one child's hands.

"You’re only allowed one bottle of each by the way. Taking f***ing four or five bottles with you," one man could be heard shouting.

Another could be heard asking a child: "Who snatched it out of your hand?"

But not everyone has been left convinced by the fanfare surrounding the product, with some describing it tasting of "gut rot" and "pish".

Extreme scenes have been seen across the country. At one Aldi in Yorkshire, customers queued for hours to get their hands on a bottle of the potion, only to be turned away at the door.

The branch implemented a ticketing system – meaning only those who got a ticket would be able to purchase the "hydration energy drink".

In a video filmed by Right Guys Reviews, one man lamented the state of affairs, saying: "All those people disappointed. [They've] queued up this morning for two hours and they couldn't even get in."

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In Leigh, Greater Manchester, the drink sold out within 11 minutes of the store opening its doors at 8am, after desperate parents queued outside as early as 5.30am.

But it wasn't the grown-ups desperate to get their hands on the elusive bottles.

"I came to get it for my son, I'm not going to drink it, it tastes like s***," one parent told Manchester Evening News, eliciting nods of agreement from others.

"It's madness, it's just two Youtubers," another added.

On social media, buyers were equally enraged by the hysteria over the drink.

One wrote: "Don’t understand the hype over this drink. It tastes like pure gut rot," while another chimed in: "It’s mental the efforts people go to. I could kinda get it, if the stuff wasn’t absolutely bogging."

A third added: "What is this…… Unicorn pish????"

Aldi made headlines after it announced on Wednesday (December 28) it would be selling the pricey pop for just £1.99 as a Specialbuy, causing today's mania.

The popular drink is available in three flavours – Blue Raspberry, Lemon and Lime and Ice Pop – but shoppers are only allowed to buy one bottle of each flavour at many of the stores.

Another parent added: "I saw it on Tik Tok last night that they'll be selling it for £1.99. I've seen some places that were selling it for £12 a pop."

In a statement, Aldi said: "The viral hydration drink created by two popular YouTube stars, KSI and Logan Paul, is available to buy for just £1.99 in Aldi stores nationwide on 29 th December.

"The drink will be a Specialbuy – and as with all Specialbuys, once they’re gone, they’re gone!

"The supermarket is expecting high demand so a purchase limit of one of each variant per customer has been set to ensure as many people as possible get the opportunity to buy the product."

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