Brits are being told by water industry experts to stop washing their hair and use the same cup all day to avoid hosepipe bans this summer.
Forecasters say an official drought is on course to be announced in the most dry areas of the nation, after England had the driest first six months of the year since 1976.
It has also had 20% of its average rainfall for July, as record-busting temperatures baked the UK.
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The Isle of Man has already said it would be bringing in a hosepipe ban from tomorrow after an extremely dry spell and a spike in water use over recent weeks.
Thames Water says a hosepipe ban is looming for its seven million customers unless the next few months bring increased rainfall.
Yesterday, the Environment Agency met with the Government, water companies, Water UK, the NFU and environmental protection groups including the Angling Trust and Rivers Trust.
They said that most of England have moved into a "Prolonged Dry Weather" status, which means the Environment Agency and water companies are now moving to protect water resources.
It has been stressed that England is not considered to be "in drought" and most water companies say they are maintaining good reservoir storage for summer demand.
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Today's meeting did not result in bringing in restrictions, but warned that rivers are "exceptionally low".
And the Environment Agency has applied for a drought order at the Holme Styes reservoir, West Yorks, after months of low rainfall to shield wildlife.
But the industry is under fire for asking customers to cut usage, such as washing our hair and using multiple cups a day, while failing to curb leaks in its systems.
Karen Gibbs of the Consumer Council for Water said: “Water companies should show their own commitment by doing everything they can to reduce leakage.”
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